Atlético Madrid are increasingly impressed by Jonathan David’s goals, work rate, and team play, with a reported €25 million option making a permanent move an attractive possibility for Diego Simeone’s side.
The Canadian striker is impressing both fans and Atlético Madrid’s board. Beyond his goals, he is also believed to offer qualities in several areas of the game that other forwards in Diego Pablo Simeone’s squad may not necessarily provide. The fee required to sign Jonathan David on a permanent deal is by no means prohibitive for the Rojiblancos.
Atlético Madrid is experiencing one of its best periods in recent years under Diego Pablo Simeone. The Rojiblancos have not lost since their Champions League debut against Liverpool and have established themselves in a LaLiga campaign in which they will look to close the gap on Barcelona this weekend. Much of the team’s attacking performance is down to players who, like Jonathan David, have been a pleasant surprise for everyone at the club.
The Canadian arrived on loan and was one of sporting director Mateu Alemany’s final moves of the summer transfer window. So far this season, he has played 251 official minutes, scoring three goals and providing two assists. All this comes amid uncertainty surrounding Atlético’s attack, with Julián Álvarez potentially leaving and Alexander Sørloth dealing with injuries.
Reports in recent hours suggest that Atlético Madrid is already considering signing the Canadian striker permanently. According to Relevo, the option to buy him for just €25 million is increasingly being viewed as an affordable fee by the Madrid club. Jonathan David made it clear during his presentation that he intends to earn a permanent place in the team beyond June 30 next year.
Atlético Madrid are convinced they have signed a prolific goalscorer. The club also sees him as a true team player who combines effectively with his teammates. His defensive work rate and physical style of play have made him a particularly valuable asset for Diego Pablo Simeone’s side in several matches.
Only time will tell what happens, but Atlético Madrid is already beginning to view Jonathan David as more than just a loan signing. Juventus still holds his registration rights, and Atlético has until the middle of the first half of 2027 to make a decision about his future. After just 251 minutes of official football, Jonathan David has already won over everyone at the Metropolitano Stadium.
